Ranu Beauty is a new heritage beauty brand reinventing ancient Ayurvedic beauty recipes for the modern beauty customer, launched in Thirteen Lune and JC Penney in Spring 2023. Ranu products are clean, effective, luxurious, and positioned at an accessible price point while still offering a sensorial and luxury experience. I created a streamlined yet lush brand personality while still communicating the effectiveness and usability of the products. working closely with the Ranu founders to integrate their original vision into all aspects of the brand, from the packaging and website to the in-store presence as well as to eCommerce sites and social media content.

Branding • Visual Identity • Website Design • Strategy • Package Design and Development • Retail Display• 360° Omni Channel Campaigns • Photo and Video Art Direction • Social Media Content & Strategy

Ranu Coconut Wash

Ranu Coconut Wash

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